Maxime Boonen: Story of a Crypto Entrepreneur

Gain an understanding of Digital Assets and an insight into an entrepreneur’s mind

About the course

Our crypto expert, Maxime Boonen, is the founder of B2C2. His company has grown rapidly, since its inception in 2015, to become the leading cryptocurrency liquidity provider.

From doing a master’s degree at Oxford University and working as a fixed income trader at Goldman Sachs, to starting his own company and making it successful – there’s a lot to be learned from that inspiring journey!

Through our course by Maxime Boonen, you will discover how B2C2 managed to become so successful in such short time, what it really takes to be an entrepreneur and what are some facts and misconceptions about the cryptocurrencies.

B2C2 started as an electronic market maker operating on exchange. Using its own capital and being strictly connected to cryptocurrency exchange companies, it provided liquidity to the market by buying crypto cheaper and selling at higher price.

Difficulty: Foundation
Duration: 80mins

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With this online course, you will:


Digital assets





The expert you’ll be learning from

Maxime Boonen

Founder at B2C2

Maxime is the founder of B2C2, a digital investment bank, providing 24/7 liquidity in the major cryptocurrencies and fiat currency pairs. B2C2 currently has over 150 employees in the UK, US and Japan. Since 2020, the company is a part of Japan’s SBI banking group.

Maxime Boonen has a master’s degree from the Oxford University in Financial Economics. In 2015, he left his job as a fixed income trader at Goldman Sachs and started his own company, B2C2.

Course Content

In this short course, we will have Max Boonen as our expert, the founder of B2C2, a single dealer platform in the crypto trading industry. Max shares his journey as a leader and entrepreneur, as well as his expert thoughts and vision on the future of digital assets.
In this chapter, we will learn about Max’s background and how he came to start B2C2, the crypto market’s most valuable institutional franchise. He discusses his early experiences at Google and Goldman Sachs, and how the idea for B2C2 was born. He also shares the challenges and successes of building and growing the company, including obtaining an MFID and EU license, expanding into new markets, and managing corporate culture.
In this chapter, Max shares his thoughts on the current state and future of the crypto industry. He discusses the B2C2 business model and who their clients are, as well as the hot and not-so-hot trends in B2B crypto. He also shares his thoughts on the potential for tech innovation in the space, and weighs in on various controversies such as stablecoins, NFTs, and DeFi. He also discusses the role of regulation in the industry and the responsibility of financial services to protect consumers.
In this final chapter, Max shares his thoughts on some of the more controversial topics in the crypto space, including the risks of yield farming and the potential of the Metaverse. He concludes with some final thoughts on the future of crypto and the impact it may have on the world.
Max Boonen has given insight into the journey of a successful leader and entrepreneur in the crypto industry, as well as his expert thoughts on the current and future state of digital assets. His insights offer valuable perspective on the challenges and opportunities in this rapidly evolving space.

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Disruptive technologies and innovations don’t come on their own. They bring significant transformations and challenges both in terms of culture, people, jobs, environment and governance. Therefore we believe these topics can’t be separated from one another. 

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