Future Skills Forum

8 May 2024 | Museum of the Future, Dubai

Nations and organisations empowering the workforce of the future

Amany M. Atran

Regional Director of Learning & Development of Samsung Electronics

Discussant of the "Creating the Workforce of Tomorrow" Roundtable

Amany M. Atran is the Regional Director of Learning & Development at Samsung Electronics, a role she has held since October 2022. In her position, she is responsible for mapping out, driving, and implementing the training strategy in the region, aligned with the business objectives and focus. Amany oversees the establishment and maintenance of effective performance management systems, which include setting performance goals and objectives, conducting performance evaluations, providing feedback and coaching, and identifying opportunities for performance improvement and development using tools like the 9-Box Grid.Her responsibilities extend to identifying competency gaps and development opportunities in collaboration with other departments. She leverages digital tools and platforms to create flexible and innovative learning programs and addresses the training and development needs of employees. This involves assessing skills gaps, designing and delivering training programs, coordinating external training resources, and promoting a culture of continuous learning and development.Amany applies adult learning theories and instructional design models to ensure optimal employee performance. She collaborates closely with operations to monitor team performance in alignment with KPIs and maps out Performance Improvement Plan (PIP) programs for low performers, measuring improvements with regular meetings and on-field follow-ups.Additionally, she develops strategies to enhance employee engagement and retention, implementing initiatives like employee recognition programs, career development opportunities, and creating a positive work environment that fosters employee satisfaction and loyalty. Amany is also responsible for leading, coaching, and developing the strategic elements of the company’s balance scorecard and implementation guidelines.

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